STARTUP DECODER GUIDE
CRACKING THE CODE:
A GUIDE TO HOW YOUR PRODUCT TEAM WORKS
The heart of any startup is the product team. Depending on the company’s size, this team usually consists of some configuration of developers or engineers, as well as one or more product managers and designers. Together, they craft the “product” or the technology behind what you’re selling.
For employees who haven’t worked in tech before, the workings of the product team can seem very mysterious, with a whole new vocabulary and processes that don’t often exist in a traditional company.
If you’re in a different department–such as sales, marketing, content, customer success or operations–it can be tempting to think you don’t need to understand the details of how the product team works. However, because technology is obviously at the core of every tech company, chances are you will do your job much better if you have a basic understanding of how the product team functions. You may even find that you would benefit from adapting their workflows to your own.
Startup Decoder’s guide is a crash course in understanding the processes, language and mentality behind creation of software, so you can be even more effective in your own work.
Download the free guide here!